{"id":141982,"date":"2024-01-04T15:30:54","date_gmt":"2024-01-04T15:30:54","guid":{"rendered":"https:\/\/www.rithum.com\/blog\/mcfadyen-rithum-suite-spot\/"},"modified":"2024-03-22T18:14:32","modified_gmt":"2024-03-22T18:14:32","slug":"mcfadyen-rithum-suite-spot","status":"publish","type":"post","link":"https:\/\/old.rithum.com\/cn\/blog\/mcfadyen-rithum-suite-spot\/","title":{"rendered":"McFadyen Digital names Rithum as a top tech marketplace and dropship solution"},"content":{"rendered":"

McFadyen Digital\u2019s \u201cThe Marketplace Suite Spot,\u201d report highlights Rithum as a \u2018vendor that should be on your short list\u2019 for retailers and brands looking to launch or expand their unowned inventory programs through marketplace and dropship models.\u00a0<\/span><\/i>\u00a0<\/span><\/p>\n

McFadyen Digital\u2019s Q4 2023 \u201cThe Marketplace Suite Spot,\u201d compares technology vendors. The report serves as a guide for retailers and brands navigating marketplace technology. Rithum is featured as a top technology vendor, available to retailers and brands looking to create, launch,<\/span>\u00a0<\/span>and grow an online multi-vendor commerce solution.<\/span>\u00a0<\/span><\/p>\n

Rithum\u2019s connected network and platform provides operational visibility, efficiency, and decision making for growth and profitability. This enables you to expand category and product assortment, manage inventory to fluctuating consumer demand, and establish dropship or marketplace distribution to expand market share cost effectively.\u00a0<\/span>\u00a0<\/span><\/p>\n

Rithum also allows you to integrate digital marketing with listing optimization to more effectively increase consumer engagement and return on advertising spend, while testing the performance of all these strategies to help maximize your ROI and investment.<\/span>\u00a0<\/span><\/p>\n

The scale of Rithum<\/span><\/b>\u00a0<\/span><\/h2>\n

Rithum partners with over 40,000 brands, retailers and suppliers which represent $50 billion in annual gross merchandise value (GMV). In addition to a robust platform, Rithum gives you access to high quality sellers on its platform.\u00a0<\/span>\u00a0<\/span><\/p>\n

According to McFadyen\u2019s Suite Spot Plots: Completeness & Scale Graph criteria, Rithum actually tops the high-volume value with $50 billion in GMV \u2013 more than 8x the next highest GMV of any of the other vendors featured in the report. <\/span>\u00a0<\/span><\/p>\n

The value and quality of the Rithum network<\/span><\/b>\u00a0<\/span><\/h2>\n

McFadyen\u2019s report compares volume by GMV as well as completeness of marketplace and dropship features. According to Ellie Williams, vice president of product management, a third axis should be considered. <\/span>\u00a0<\/span><\/p>\n

\u201cWhat is more important than features is the quality of your supply. We have an unparalleled supplier network,\u201d Williams said.\u00a0<\/span>\u00a0<\/span><\/p>\n

\u201cRithum\u2019s suppliers are brand-owned sellers and the top of their categories. This makes a big difference because retailers are known for the brands they carry. They take ownership to ensure the customer has an ideal experience,\u201d Williams said. \u201cWith marketplaces, you\u2019re only as good as the quality of your supply side of the business.\u201d<\/span>\u00a0<\/span><\/p>\n

McFadyen highlights Rithum\u2019s strengths<\/span><\/b>\u00a0<\/span><\/h2>\n

Rithum\u2019s strengths according to McFadyen: <\/span>\u00a0<\/span><\/h3>\n