{"id":143211,"date":"2024-06-14T13:00:23","date_gmt":"2024-06-14T13:00:23","guid":{"rendered":"https:\/\/www.rithum.com\/?p=143211"},"modified":"2024-06-14T16:30:25","modified_gmt":"2024-06-14T16:30:25","slug":"rithum-2024-platinum-hermes-creative-award-ai-innovation-ai-magic-mapper","status":"publish","type":"post","link":"https:\/\/old.rithum.com\/uk\/blog\/rithum-2024-platinum-hermes-creative-award-ai-innovation-ai-magic-mapper\/","title":{"rendered":"Rithum Wins 2024 Platinum Hermes Creative Award for AI Innovation with AI Magic Mapper"},"content":{"rendered":"<p>Rithum has won the 2024 Platinum Hermes Creative <a href=\"https:\/\/enter.amcpros.com\/hermes\/entry\/rithum-magic-mapper\/\" target=\"_blank\" rel=\"noopener\">Award for AI Innovation<\/a>\u00a0with our AI Magic Mapper tool. This award highlights Rithum\u2019s commitment to leveraging cutting-edge artificial intelligence to help brands boost profitability in third-party (3P) commerce.<\/p>\n<p class=\"p1\"><span class=\"s1\">The International Hermes Creative Awards is an annual competition recognizing achievements across 200 categories grouped under advertising, publications, marketing, branding, integrated marketing, public relations\/communications, electronic media and pro bono. <\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">The awards are administered by the Association of Marketing and Communication Professionals (AMCP).<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">To help brands quickly and accurately adapt their marketplace strategies, Rithum\u2019s AI Magic Mapper automates the resource-heavy process of mapping products to relevant marketplace categories.<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">This tool reduces onboarding times and enables sellers to start selling faster across multiple channels. It automates the labor-intensive\u00a0task of matching products with channel categories and templates. AI Magic Mapper is especially beneficial for brands with large catalogs containing thousands or hundreds of thousands of products.<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">\u201cBy strengthening channel expansion efforts and minimizing listing friction, AI Magic Mapper sets a new standard in the industry. I\u2019m proud of our team\u2019s dedication and creativity. They have been instrumental in earning this prestigious award. It\u2019s great to see how this tool helps our customers expand their business and achieve greater success, faster,\u201d said Louis Camassa, Group Product Manager at Rithum.<\/span><\/p>\n<h2>Ongoing AI innovation for product field mapping<\/h2>\n<p><a href=\"https:\/\/www.rithum.com\/uk\/blog\/rithum-ai-magic-mapper\/\" target=\"_blank\" rel=\"noopener\">AI Magic Mapper<\/a>\u00a0allows brands to automatically categorize products. Brands can also spot-check and refine product details, and quickly visualize and curate product catalogs. Rithum continues to invest in AI and will also introduce an upgraded attribute mapping process. This will guide users through the selection of mandatory and optional attributes to enhance product listings. Using AI, Rithum\u2019s offerings can help brands\u2019 products be positioned in marketplaces to promote sales growth.<\/p>\n<p>Learn more about how the Rithum for Brands suite of tools can help your business grow profitably. Schedule a personal demo <a href=\"https:\/\/www.rithum.com\/uk\/request-a-demo\/\" target=\"_blank\" rel=\"noopener\">today<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Rithum has won the 2024 Platinum Hermes Creative Award for AI Innovation\u00a0with our AI Magic Mapper tool. This award highlights Rithum\u2019s commitment to leveraging cutting-edge artificial intelligence to help brands boost profitability in third-party (3P) commerce. The International Hermes Creative Awards is an annual competition recognizing achievements across 200 categories grouped under advertising, publications, marketing, [&hellip;]<\/p>\n","protected":false},"author":167,"featured_media":143209,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"tags":[],"asset-type":[13745],"audience":[13408],"bio":[15372],"topic":[15410],"class_list":["post-143211","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","asset-type-blog-uk","audience-brands-suppliers-uk","bio-rithum-team-uk-2","topic-artificial-intelligence-uk"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.3.1 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Rithum Wins 2024 Platinum Hermes Creative Award for AI Magic Mapper<\/title>\n<meta name=\"description\" content=\"Rithum is proud to share that we are the 2024 Platinum Hermes Creative Award winner for AI Innovation with Rithum AI Magic Mapper.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Rithum Wins 2024 Platinum Hermes Creative Award for AI Innovation with AI Magic Mapper\" \/>\n<meta property=\"og:description\" content=\"Rithum is proud to share that we are the 2024 Platinum Hermes Creative Award winner for AI Innovation with Rithum AI Magic Mapper.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/old.rithum.com\/uk\/blog\/rithum-2024-platinum-hermes-creative-award-ai-innovation-ai-magic-mapper\/\" \/>\n<meta property=\"og:site_name\" content=\"Rithum\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/facebook.com\/rithumcommerce\" \/>\n<meta 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